This blog post about our innovation and creative product, we choose product dodol and gula nisan. we will try to innovation dodol flavour and we will just promote gula nisan.
What
is CREATIVITY? What is INNOVATION? How do you define an IDEA?
Often
the terms 'creativity' and 'innovation' are used interchangeably. Rightly or
worngly, the two words are treated by many as synonyms. But do they espouse the
same concepts? Is there a difference between the two? What about 'ideas', which
is often used in connection to creativity and innovation? A proper
understanding of these three terms is crucial before we attempt to embrace and
practice innovation.
IDEAS
COME FROM A NEW WAY OF THINKING, A NEW WAY OF DOING THINGS
It all
begins with an idea. An idea is the starting point of creativity and
innovation. Without ideas there can never be anything creative or innovative.
Just like without cells there can be no living things. Ideas are the building
blocks of creativity and innovation. An idea is like a seed waiting to be
planted, waiting to grow and mature into something beautiful. An idea has to be
new and fresh. An old idea is like a dead seed, lifeless and unproductive
CREATIVITY
IS THE PROCESS OF GATHERING AND GENERATING NEW IDEAS.
Creativity may be
defined as ‘idea generation’. Being creative is to be able to generate or to
come up with ideas. Or even to gather ideas. The new idea can be simple or it
can be complex. When a child thinks of an idea, even if it is a naughty one, he
is being creative. Similarly, when a scientist seizes on an idea, he is
exercising creativity. Creativity is hence a process, or a thinking process to
be exact. Creativity comes from the word ‘create’. What is ‘created’ or
‘generated’ is the idea.
INNOVATION IS CREATIVITY IMPLEMENTED.
Innovation, on the other hand, can be described as
‘creativity implemented’. Innovation is putting the idea into practice. While
creativity is a thinking process, innovation is a productive process.
Innovation adds value to the idea, which otherwise remains as a mere idea. If
the idea is likened to a seed, then innovation is the plant that results from
planting and nurturing the seed.
we try to innovation our product, for dodol we innovation their flavor. we choose fruit flavor. before this dodol have some flavor such as durian,padan and original. so that we can try to make another flavor. you all must wait our innovation product.
DODOL
+
FRUIT
We will produce our innovation product as soon as possible. You all must wait and see our innovation product :D
packaging of gula nisan just use plastic beg, this is make a gula nisan easy melt when in hot temperature. besides that, this packaging not attract customer to buy. so that we will try to make unique design packaging :D